We keep UGC videos compliant for regulated industries by locking down claims, disclosures, and approvals before filming, then documenting what was approved and exactly what went live.
In practice, that means we start every project with a “claims and compliance brief” that lists what you can say, what you cannot say, and what must be shown on screen (like disclaimers or risk language). We treat UGC like advertising, because regulators do too. If a creator is paid, gifted product, gets a discount, or has any other material connection, we require a clear disclosure (for example, “Paid partnership” plus #ad) that is easy to notice and not buried in hashtags.
| Industry | What usually creates risk in UGC | How we keep it compliant |
|---|---|---|
| Healthcare and dental | Patient stories, before-and-after claims, PHI in audio/video, “guaranteed” results | Written patient authorization before filming, no identifiable patient info unless approved, “results vary” style language when needed, remove screenshots, charts, appointment screens, and any background identifiers |
| Medical products and pharma | Benefit-only claims, off-label statements, missing risk context | Use only approved label claims, avoid medical advice language, add risk language where required, route final cuts through your regulatory reviewer before publication |
| Financial services | Performance promises, testimonials without context, missing risk disclosures, recordkeeping gaps | “No guarantees” language, balanced statements, pre-approval workflow, archive posts, scripts, and approvals for retention and supervision needs |
| Legal | Comparisons, “specialist” wording, outcome promises, ad filing triggers for promoted content | Florida Bar friendly phrasing, no promises on outcomes, review of every on-screen claim, extra caution on boosted or promoted posts |
Our compliance workflow is simple: (1) script and on-screen text written from an approved claim list, (2) creator records only what is in the script, no freelancing on regulated topics, (3) edit with required disclosures, captions, and callouts, (4) internal review, then your compliance sign-off, (5) publish with an archive pack (final file, captions, thumbnails, approvals, and posting details).
Two common Orlando examples: a dental practice wants “smile transformation” UGC, and a law firm wants “my case was fast” UGC. For dental, we keep language factual, avoid promises, and confirm any fee or discount language matches Florida advertising rules. For legal, we avoid outcome guarantees, avoid “best” claims, and treat boosted posts as higher-risk because they behave like ads.
If you want a done-for-you workflow with scripts, creator management, and edits built for regulated review cycles, our UGC video production service is built for that kind of control.
For disclosure details and examples, see Do UGC videos need FTC disclosures (like #ad)?
When the risk is more about the words than the edit, this guide helps teams stay out of trouble: What claims should you avoid in UGC videos (medical, legal, financial, or guaranteed results)?
If you tell us your industry and where the video will run (organic post, paid ad, creator whitelisting, or website), we will map the exact guardrails and approval steps so you can publish confidently without slowing your marketing to a crawl.
