Website design services are the planning, layout, and build work that turns your business goals into a website that looks professional, works on phones, loads fast, and gets you more calls, form fills, or bookings.
For most Orlando and Central Florida businesses, “design services” is not just picking colors. It usually covers discovery (what you sell and who you serve), page planning (what pages you need and how they connect), UX and UI design (how the site feels and where the buttons go), content layout (how your message reads on mobile), and the build itself (often in WordPress or another CMS so you can edit later).
When you hire us for web design services, we treat your website like a sales tool, not a brochure, so the structure, calls to action, and trust signals are placed where real people actually look, especially on mobile.
What’s usually included
| Service area | What you get | Why it matters |
|---|---|---|
| Discovery and planning | Goals, audience, page list, navigation, basic sitemap | Stops the “pretty but confusing” problem that kills leads |
| UX and page layout | Wireframes or layout planning for key pages | Makes it easy to find services, pricing guidance, and how to contact you |
| Visual design | Colors, typography, spacing, image style, brand consistency | Builds trust fast, especially for dental, legal, and healthcare sites |
| Content formatting | Scannable sections, headlines, FAQs, clear CTAs | Helps visitors decide in seconds instead of bouncing |
| Build and CMS setup | Responsive pages, forms, integrations, basic editing tools | Lets you update hours, services, and promos without breaking the site |
| Performance and technical basics | Image compression, caching setup, clean code, HTTPS, analytics | Supports faster load times and better results from search and ads |
A good web design package also includes testing before launch. That means checking mobile layouts on real devices, testing forms and click-to-call buttons, confirming tracking is installed, and doing a quick content pass so your pages read clearly (no walls of text, no missing details).
Accessibility is often part of modern website work too. For public-facing businesses in Florida, we recommend basics like keyboard navigation, readable color contrast, proper form labels, and alt text for meaningful images. Many teams use WCAG as the reference point because it gives clear, practical requirements that help real users.
What web design services are not
Design is not the same thing as custom software development, even though they overlap. If you want the cleanest explanation of where the line is, see our FAQ on web design vs web development.
If you’re comparing vendors, ask what’s included after launch. Some “design” quotes stop at a mockup, while others include the full build, training, and ongoing support. You should also confirm who owns the domain, hosting, and website files, and what happens if you want edits next month.
- Do you get a mobile-first layout with click-to-call and fast contact paths?
- Are service pages built for how people search in Orlando (service, city, urgency)?
- Is tracking installed so you can measure calls and form leads?
- Will you be able to edit pages safely in a CMS?
- Is there a clear launch checklist and post-launch support plan?
If you want a quick, plain-English read on what your current site is missing, send us your URL and the top 1 to 3 services you want more leads for, and we’ll tell you what we would change first and why.