Typically, you provide the raw business info and any real images you already have, and we turn that into polished website content and visuals; if you don’t have professional photos, we can still build and launch your site using a practical mix of phone photos, a short shot list, and licensed imagery while we schedule a better shoot later.
Here’s how we split it so the site sounds like you and stays accurate: you bring the facts (services, service area, pricing ranges if you share them, hours, team names/titles, licenses, warranties, financing, FAQs you get on the phone, and what sets you apart in plain language). We handle the writing, structure, and on-page formatting, then you approve everything before it goes live. If you already have brochures, intake forms, old website copy, Google reviews, or a list of your top services, that’s plenty to start, and it fits naturally into our website design process.
| Item | What you provide | What we do | What to watch for |
|---|---|---|---|
| Core copy | Service list, service area, offers, policies, FAQs | Write and edit pages in your tone, organize sections for clarity | Final approval stays with you, especially for medical or legal claims |
| Brand assets | Logo files, brand colors/fonts (if you have them), any guidelines | Match the design to your brand and keep it consistent | If you don’t have brand files, we can pull from your best existing materials |
| Proof | Testimonials, reviews, before-and-after (where applicable) | Place proof where buyers decide (services, about, contact) | For healthcare, avoid patient identifiers unless you have written consent |
| Photos | Your best real photos, even if they’re from a phone | Select, crop, and prep images for web | Use only photos you own or have permission to use |
If you don’t have pro photos, don’t stress. For most Orlando businesses, a clean set of honest, well-lit phone photos beats generic stock because people want to see the real team and the real place. We’ll give you a simple shot list you can knock out in 30 to 60 minutes: building exterior and sign, front desk or lobby, team headshots (even casual), “at work” photos, vehicles (if you’re a home service), and a few close-ups of tools, equipment, or products. Natural light is your friend in Central Florida, and early morning or late afternoon usually looks better than harsh midday sun.
- Shoot horizontal, step back slightly, and keep backgrounds tidy.
- Skip heavy filters, and wipe camera lenses before you start.
- Take 5 to 10 options per scene so we can pick the strongest.
- Get permission from anyone recognizable in the photo, and keep patient or client info out of the frame.
When we prep images for the site, we resize and compress them so pages load quickly, which directly affects calls and form fills; our FAQ on how images affect website performance explains what tends to slow sites down.
If you want a more polished look later, we can help you line up a short local photo session (often 60 to 90 minutes is enough for a small business) and swap images in as you get them, without rebuilding the whole site. If you’d rather capture short clips and turn them into visuals, we can also help through our website photos and content workflow using simple UGC-style assets when it fits your industry and compliance needs.
