Bandwidth is the total amount of data your website transfers to visitors (and receives from them) during a billing period, and most small business sites only need a moderate monthly allowance unless they serve a lot of media or get heavy traffic spikes.
Think of speed as “how fast a page loads” and bandwidth as “how much data gets delivered.” Every page view uses bandwidth because your server sends HTML, images, CSS, JavaScript, fonts, and sometimes files like PDFs. Hosting companies usually measure this in GB per month, and some plans charge overages or throttle if you exceed the limit.
If you want the simplest estimate, multiply: average page size (MB) × pageviews per month × 1.3 to 1.8 for overhead (caching misses, bot traffic, admin activity, email forms, and assets that load on every page). If you do not know pageviews, you can start with visits × pages per visit, many local service sites land around 1.5 to 2.5 pages per visit.
| Typical site | Monthly visits | Average page size | Planning bandwidth | Comfortable monthly allowance |
|---|---|---|---|---|
| Simple brochure site (5 to 10 pages) | 1,000 to 5,000 | 1 to 2 MB | 3 to 25 GB | 25 to 50 GB |
| Local service business (booking, forms, blogs) | 5,000 to 20,000 | 1.5 to 3 MB | 20 to 120 GB | 100 to 200 GB |
| Content-heavy (lots of posts, galleries, downloads) | 20,000 to 100,000 | 2 to 4 MB | 120 to 700+ GB | 300 GB to 1 TB+ |
| eCommerce (product images, filters, scripts) | 10,000 to 50,000 | 2 to 5 MB | 80 to 450 GB | 250 to 750 GB |
In Orlando and across Florida, you can see short bursts from seasonality, ad campaigns, or news-driven demand (for example, storm prep services, emergency dental, restoration, HVAC). A good rule is to pick a plan that covers your normal month with room for a spike, so one busy week does not trigger fees or slowdowns.
Bandwidth climbs fast when you host video files on your server, upload large hero images, offer lots of PDF downloads, or allow other sites to hotlink your images. It can also jump if bots hammer your site or if a plugin creates heavy background traffic.
Our WordPress hosting work includes caching and usage monitoring, so you can see what is actually being transferred and catch problems early.
If your pages feel “heavy,” start by shrinking images, limiting sliders, and serving video through a platform built for streaming instead of your hosting account. Our FAQ on how images affect website performance walks through the fixes that usually cut both load time and bandwidth.
Slow sites often waste bandwidth too because visitors refresh, assets fail to cache, or scripts keep reloading, and our FAQ on what causes a website to load slowly can help you spot the usual culprits.
If you are planning a redesign, our web design service focuses on clean layouts and sensible media handling, which keeps pages lighter and makes your hosting limits much easier to live with.
If you tell us your rough monthly traffic, whether you have lots of photo galleries, and whether you host big downloads or video, we can help you sanity-check a bandwidth target before you pick a plan.
